GOAL
To establish Wind Capital Group with key industry insiders, policy makers, and potential investors as a national leader and innovator in wind energy development.
STRATEGY
Soapbox worked with Wind Capital Group to raise the company’s profile with its target audiences by creating a public relations strategy to promote the company’s rapid growth, new developments, and unique business model to wind energy industry media as well as mainstream local and national media outlets.
RESULT
At a time of unprecedented growth in the wind energy industry and increasing public interest in renewable energy, Wind Capital Group has received positive media coverage in outlets including the St. Louis Post-Dispatch, The Kansas City Star, The Washington Post, The New York Times, North American Windpower, Wind Today, CNN, MSNBC, and ABC World News Tonight.